{"id":64471,"date":"2014-08-11T10:33:07","date_gmt":"2014-08-11T08:33:07","guid":{"rendered":"http:\/\/www.ifun.de\/?p=64471"},"modified":"2014-08-11T10:33:44","modified_gmt":"2014-08-11T08:33:44","slug":"microsoft-neue-surface-werbespots-schiessen-gegen-das-macbook-air","status":"publish","type":"post","link":"https:\/\/www.ifun.de\/microsoft-neue-surface-werbespots-schiessen-gegen-das-macbook-air-64471\/","title":{"rendered":"Microsoft: Neue Surface-Werbespots schie\u00dfen gegen das MacBook Air"},"content":{"rendered":"<p>Microsoft schie\u00dft mit gleich drei neuen Surface-Werbespots gegen Apple. Die im <a href=\"https:\/\/www.youtube.com\/user\/surface\/videos\">YouTube-Kanal<\/a> des Herstellers ver\u00f6ffentlichten 30-Sekunden-Clips vergleichen das Microsoft-Tablet <a href=\"http:\/\/clkde.tradedoubler.com\/click?p(81561)a(747172)g(21774496)url(http:\/\/www.microsoftstore.com\/store\/msde\/de_DE\/pdp\/Surface-Pro-3\/productID.300213900)\" title=\"Surface Pro 3\">Surface Pro 3<\/a> mit dem MacBook Air und erinnern in der Machart deutlich an Apples alte \u201eGet a Mac\u201c-Kampagne.<\/p>\n<p><a href=\"http:\/\/images.ifun.de\/wp-content\/uploads\/2014\/08\/5009.jpg\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/images.ifun.de\/wp-content\/uploads\/2014\/08\/5009.jpg\" alt=\"500\" width=\"500\" height=\"275\" class=\"aligncenter size-full wp-image-64472\" srcset=\"https:\/\/images.ifun.de\/wp-content\/uploads\/2014\/08\/5009.jpg 500w, https:\/\/images.ifun.de\/wp-content\/uploads\/2014\/08\/5009-300x165.jpg 300w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/a><\/p>\n<p>Zwischen 2006 und 2009 hatte Apple mehr als 50 Werbespots ver\u00f6ffentlicht, in denen die Schauspieler Justin Long und John Hodgman humorvoll und teils von prominenten Partnern assistiert vergleichend \u00fcber die Vorz\u00fcge von Mac und PC diskutierten. Mit den neuen Werbeclips dreht Microsoft nun den Spie\u00df um und stellt die Vorz\u00fcge des als Mix aus Tablet und Notebook vermarkteten Surface Pro 3 dem MacBook Air gegen\u00fcber.<\/p>\n<p>Das Surface Pro 3 kommt <a href=\"http:\/\/www.ifun.de\/microsoft-tablet-surface-pro-3-ab-ende-august-in-deutschland-64301\/\" title=\"Surface Pro 3 Verkaufsstart Deutschland\">Ende August in Deutschland<\/a> auf den Markt. Die Preise f\u00fcr das Tablet liegen zwischen 799 und 1949 Euro, f\u00fcr das im Video gezeigte Tastatur-Cover fallen weitere 130 Euro an.<\/p>\n<h2>Die neuen Surface-Pro-Werbespots von Microsoft<\/h2>\n<p><div class=\"responsive-video\"><iframe loading=\"lazy\" width=\"700\" height=\"394\" src=\"\/\/www.youtube-nocookie.com\/embed\/YfpULoEZIHk?list=UUGS474QoP8SCnSo6hOCaayA\" frameborder=\"0\" allowfullscreen><\/iframe><\/div><\/p>\n<p><div class=\"responsive-video\"><iframe loading=\"lazy\" width=\"700\" height=\"394\" src=\"\/\/www.youtube-nocookie.com\/embed\/1jP4O7rEHQ8?list=UUGS474QoP8SCnSo6hOCaayA\" frameborder=\"0\" allowfullscreen><\/iframe><\/div><\/p>\n<p><div class=\"responsive-video\"><iframe loading=\"lazy\" width=\"700\" height=\"394\" src=\"\/\/www.youtube-nocookie.com\/embed\/yYC5dkQlQLA?list=UUGS474QoP8SCnSo6hOCaayA\" frameborder=\"0\" allowfullscreen><\/iframe><\/div><\/p>\n<h2>Get a Mac mit Gisele B\u00fcndchen<\/h2>\n<p><div class=\"responsive-video\"><iframe loading=\"lazy\" width=\"700\" height=\"394\" src=\"\/\/www.youtube-nocookie.com\/embed\/7862ra973wo?rel=0\" frameborder=\"0\" allowfullscreen><\/iframe><\/div><\/p>\n","protected":false},"excerpt":{"rendered":"<a href=\"https:\/\/www.ifun.de\/microsoft-neue-surface-werbespots-schiessen-gegen-das-macbook-air-64471\/\"><img width=\"150\" height=\"150\" src=\"https:\/\/images.ifun.de\/wp-content\/uploads\/2014\/08\/surface-pro-header-150x150.jpg\" class=\"alignright tfe wp-post-image\" alt=\"\" decoding=\"async\" loading=\"lazy\" \/><\/a><p>Microsoft schie\u00dft mit gleich drei neuen Surface-Werbespots gegen Apple. Die im YouTube-Kanal des Herstellers ver\u00f6ffentlichten 30-Sekunden-Clips vergleichen das Microsoft-Tablet Surface Pro 3 mit dem MacBook Air und erinnern in der Machart deutlich an Apples alte \u201eGet a Mac\u201c-Kampagne. Zwischen 2006 und 2009 hatte Apple mehr als 50 Werbespots ver\u00f6ffentlicht, in denen die Schauspieler Justin Long [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":64473,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[21],"tags":[4736,4740,216,2346,31,30],"class_list":["post-64471","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-windows","tag-apple","tag-ipad","tag-microsoft","tag-surface-pro-3","tag-video","tag-werbung"],"acf":[],"aioseo_notices":[],"featured_image":["http:\/\/images.ifun.de\/wp-content\/uploads\/2014\/08\/surface-pro-header.jpg"],"rest_api_enabler":{"featured_image":"http:\/\/images.ifun.de\/wp-content\/uploads\/2014\/08\/surface-pro-header.jpg"},"_links":{"self":[{"href":"https:\/\/www.ifun.de\/apiv2\/wp\/v2\/posts\/64471","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ifun.de\/apiv2\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ifun.de\/apiv2\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ifun.de\/apiv2\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ifun.de\/apiv2\/wp\/v2\/comments?post=64471"}],"version-history":[{"count":1,"href":"https:\/\/www.ifun.de\/apiv2\/wp\/v2\/posts\/64471\/revisions"}],"predecessor-version":[{"id":64474,"href":"https:\/\/www.ifun.de\/apiv2\/wp\/v2\/posts\/64471\/revisions\/64474"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ifun.de\/apiv2\/wp\/v2\/media\/64473"}],"wp:attachment":[{"href":"https:\/\/www.ifun.de\/apiv2\/wp\/v2\/media?parent=64471"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ifun.de\/apiv2\/wp\/v2\/categories?post=64471"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ifun.de\/apiv2\/wp\/v2\/tags?post=64471"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}